---
title: PDW Group Methodology | Transform Business Performance | PDW Group
description: The PDW Group Methodology - designed to help your business improve what it does and how it does it. Contact us to see how our proven methodology can transform your business
---

[![pdw-logo](https://www.pdwgroup.co.uk/hs-fs/hubfs/PDW_Theme_2024/Images/pdw-logo.webp?width=178&height=79&name=pdw-logo.webp "pdw-logo")](https://www.pdwgroup.co.uk/)

- [0115 940 4966](tel:0115%20940%204966)
- [hello@pdwgroup.co.uk](mailto:hello@pdwgroup.co.uk)

- Training & Coaching
  
  
  
    - [Leadership Training & Development](https://www.pdwgroup.co.uk/leadership-development-training)
      
      
      
          - [Leadership Behaviour](https://www.pdwgroup.co.uk/business-training-courses/leadership-development-training/leadership-behaviour)
          - [Strategic Thinking for Leaders](https://www.pdwgroup.co.uk/business-training-courses/leadership-development-training/strategic-thinking)
    - [Management Development Training](https://www.pdwgroup.co.uk/management-training)
      
      
      
          - [Performance Management](https://www.pdwgroup.co.uk/business-training-courses/management-training/performance-management)
          - [Setting Goals](https://www.pdwgroup.co.uk/business-training-courses/management-training/setting-goals)
          - [Giving Feedback](https://www.pdwgroup.co.uk/giving-feedback)
    - [Sales And Business Development Training](https://www.pdwgroup.co.uk/sales-training)
    - [Negotiation Skills Training Courses](https://www.pdwgroup.co.uk/negotiation-skills-training)
    - [Customer Relationship Management Training](https://www.pdwgroup.co.uk/customer-management-training)
    - [The Science Of Account Management](https://www.pdwgroup.co.uk/the-science-of-account-management)
    - [Commercial, financial & business acumen training](https://www.pdwgroup.co.uk/business-acumen-training-courses)
    - [Coaching Solutions](https://www.pdwgroup.co.uk/business-training-courses/business-coaching)
    - [Other Workshops](https://www.pdwgroup.co.uk/other-workshops)
- People Assessment
  
  
  
    - [Assessment Centres](https://www.pdwgroup.co.uk/assessment-centre-for-recruitment)
    - [Behavioural Profiling](https://www.pdwgroup.co.uk/behavioural-profiling)
    - [Flexible 360° Feedback Surveys](https://www.pdwgroup.co.uk/360-degree-feedback)
- Feedback Surveys
  
  
  
    - [Employee Engagement Survey](https://www.pdwgroup.co.uk/employee-engagement-surveys)
    - [Customer Feedback Surveys](https://www.pdwgroup.co.uk/customer-feedback-surveys)
    - [Flexible 360° Feedback Surveys](https://www.pdwgroup.co.uk/360-degree-feedback)
    - [Assessment Days](https://www.pdwgroup.co.uk/assessment-days)
- Who We Help
  
  
  
    - [HR Training & Development](https://www.pdwgroup.co.uk/hr-training-and-development)
    - [Business Owners, Managing Directors And CEO Training And Development](https://www.pdwgroup.co.uk/ceo-training-and-development)
    - [Professional Services Training](https://www.pdwgroup.co.uk/professional-services-training)
    - [Training For Learning And Development Professionals](https://www.pdwgroup.co.uk/learning-development-professionals-training-courses)
    - [Department And Team Heads](https://www.pdwgroup.co.uk/department-team-heads)
- [Methodology](https://www.pdwgroup.co.uk/about-us/our-methodology)
- Explore Further
  
  
  
    - [Business Advisory Consultancy](https://www.pdwgroup.co.uk/business-consultancy-advisory)
    - [Team Development](https://www.pdwgroup.co.uk/team-development)
    - [Meet the Team](https://www.pdwgroup.co.uk/about-us/meet-the-team)
    - [Free Guides](https://www.pdwgroup.co.uk/free-guides)
    - [Case Studies](https://www.pdwgroup.co.uk/blog/tag/case-studies)
    - [Testimonials](https://www.pdwgroup.co.uk/testimonials)
    - [Training Room Hire](https://www.pdwgroup.co.uk/training-room-hire)
    - [Blog](https://www.pdwgroup.co.uk/blog)
    - [About Us](https://www.pdwgroup.co.uk/about-us)
- [Contact Us](https://www.pdwgroup.co.uk/contact-us)

# Our Methodology

We use a proven process in our work called Define, Assess, Develop, either in part or in full depending on our client’s brief.

[Get in Touch](https://www.pdwgroup.co.uk/get-in-touch)

![methodology-pdw](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/methodology-pdw.webp "methodology-pdw")

![PDWWebsitePics-31-1024x683](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/PDWWebsitePics-31-1024x683.webp "PDWWebsitePics-31-1024x683")

## Define

#### So ‘what does great look like’?

Solutions here can come in many forms.  **[A full business plan](https://www.pdwgroup.co.uk/business-consultancy-advisory)**, a people strategy, company values, a competency framework, job specifications, objectives & KPIs are all part of the picture.  In short, the more guidance and context people are given, the clearer people are about what is expected of them, and the more likely they are to achieve it.

[Get In Touch](https://www.pdwgroup.co.uk/get-in-touch)

## Assess

#### So ‘where are we now?”

Assess and measure for individuals via a **[people assessment centre](https://www.pdwgroup.co.uk/assessment-centre-for-recruitment)** or **[360 feedback](https://www.pdwgroup.co.uk/360-degree-feedback)** initiative.

For the department or organisation, conducting a robust **[employee engagement survey](https://www.pdwgroup.co.uk/employee-engagement-surveys)** or **[customer survey](https://www.pdwgroup.co.uk/customer-feedback-surveys)** can be a critical factor in understanding how the organisation is viewed by its people and its customers.

Add greater organisational discipline via a KPI scorecard is another area where we help many of our clients.

[Make An Enquiry](https://www.pdwgroup.co.uk/make-an-enquiry)

![PDW_Office038_DROPHEAD-1024x658](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/PDW_Office038_DROPHEAD-1024x658.webp "PDW_Office038_DROPHEAD-1024x658")

![PDWWebsitePics-249-1-768x512](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/PDWWebsitePics-249-1-768x512.webp "PDWWebsitePics-249-1-768x512")

## Develop

#### So ‘how will we get there?’

Here we work with each client to prioritise the areas for improvement, and agree the what, the when and the how.  Examples are…

- Transforming the behaviours and skills of your people in a variety of personal and management disciplines via our unique **[training and coaching solutions](https://www.pdwgroup.co.uk/business-training-courses/leadership-development-training/leadership-behaviour)** or **[team development days](https://www.pdwgroup.co.uk/team-development)**
- Renewed **processes and tools**, to help support people in their roles
- **On line applications** such as HR & Performance management, learning management and talent management

[Get In Touch](https://www.pdwgroup.co.uk/contact-us)

### Here’s what Teleware had to say about PDW

“You understand us as a company and where we want to go. By having a close relationship with us and you are very easy to work with. “

![teleware](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/teleware.webp)

 Sue Jackson, HR Manager

## Learn more about Our Methodology

![Sign-Up-Light-Blue](https://www.pdwgroup.co.uk/hs-fs/hubfs/PDW_Theme_2024/Images/Sign-Up-Light-Blue.webp?width=175&height=175&name=Sign-Up-Light-Blue.webp)

### [Free business consultation Take advantage of our free business consultation session](https://www.pdwgroup.co.uk/book-a-consultation)

![Talk-To-Us-Today-Green](https://www.pdwgroup.co.uk/hs-fs/hubfs/PDW_Theme_2024/Images/Talk-To-Us-Today-Green.webp?width=175&height=175&name=Talk-To-Us-Today-Green.webp)

### [Talk to us today Speak to a member of our team to get some friendly advice](https://www.pdwgroup.co.uk/contact-us)

## Start the transformation today

![business-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/business-icon.webp)

#### Business Training Courses

We adopt a unique practice and feedback-based approach with the use of high-quality filming of simulated scenarios to drive self-awareness and develop new behaviours.

[Learn more](https://www.pdwgroup.co.uk/leadership-development-training)

![people-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/people-icon.webp)

#### People Assessment

Unique people assessment solutions to improve recruitment and to target learning investment.

[Learn more](https://www.pdwgroup.co.uk/assessment-centre-for-recruitment)

![survey-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/survey-icon.webp)

#### Company Feedback Survey

Gain the insights your business needs from your customers and employees.

[Learn more](https://www.pdwgroup.co.uk/employee-engagement-surveys)

![Rohlig_Logistics_Logo (1)](https://www.pdwgroup.co.uk/hubfs/Rohlig_Logistics_Logo%20(1).jpg)

![sky](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/sky.webp)

![W_Chapman (1)-1](https://www.pdwgroup.co.uk/hubfs/W_Chapman%20(1)-1.png)

![Center_Parcs_logo](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Client_logos/Center_Parcs_logo.webp)

![F-B-Biscuits (1)](https://www.pdwgroup.co.uk/hubfs/F-B-Biscuits%20(1).jpeg)

![ArmstrongWatson-logo](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Client_logos/ArmstrongWatson-logo.webp)

![Princes_Group (3)](https://www.pdwgroup.co.uk/hubfs/Princes_Group%20(3).png)

![Canva Design DAHFDJRkmYI](https://www.pdwgroup.co.uk/hubfs/Canva%20images/Canva%20Design%20DAHFDJRkmYI.png)

![charlesbentley_ (3)](https://www.pdwgroup.co.uk/hubfs/charlesbentley_%20(3).jpeg)

![The Lakes free range eggs (1)](https://www.pdwgroup.co.uk/hubfs/The%20Lakes%20free%20range%20eggs%20(1).jpeg)

![PKF (2)](https://www.pdwgroup.co.uk/hubfs/PKF%20(2).png)

![Untitled design (1)](https://www.pdwgroup.co.uk/hubfs/Untitled%20design%20(1).png)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.

Vicky Sandry General Counsel

![sky_logo](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Client_logos/sky_logo.webp)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.

Steve Howarth CEO

![testimonial-logo-2](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/testimonial-logo-2.webp)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.

Richard Cheatham Project Manager

![testimonial-logo-3](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/testimonial-logo-3.webp)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.

Vicky Sandry General Counsel

![sky_logo](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Client_logos/sky_logo.webp)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.

Steve Howarth CEO

![testimonial-logo-2](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/testimonial-logo-2.webp)

![quote-icon](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Icons/testimonial-quotes.webp)

Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.

Richard Cheatham Project Manager

![testimonial-logo-3](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/testimonial-logo-3.webp)

![How to build outstanding customer relationships mock up-1](https://www.pdwgroup.co.uk/hubfs/How%20to%20build%20outstanding%20customer%20relationships%20mock%20up-1.png)

## Download Our Free Guide: On How To Build Outstanding Customer Relationships

Learn how to build strong customer relationships and keep them coming back for more with this comprehensive guide. Download now and improve your customer relationships!

[Download guide](https://www.pdwgroup.co.uk/download-our-how-to-build-outstanding-customer-relationships-guide)

## Noble Events What’s It Really Like ToWork With PDW?

We know that reading about PDW isn’t the same as seeing the impact our training has on your team, or taking part in a session, yourself. To help you get a feel for what’s really involved, and better understand how our approach could benefit your business, we’re talking to Sarah Cox, an MD who’s already taken the positive step of working with PDW.

![event-profile](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/event-profile.webp)

## Success Story A Prestigious Accountancy Firm Endorses Leadership Development From PDW

PDW Group specialises in developing new behaviours and habits for professionals via unique business training courses that allow them to prepare for new responsibilities, or to perform better in their current role. In this blog post, we look closely at how PDW’s training helped a top accountancy firm to transform the way they work.

![A-Prestigious-Accountancy-Firm-Endorses-Leadership-Development-From-PDW](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Blog/A-Prestigious-Accountancy-Firm-Endorses-Leadership-Development-From-PDW.webp)

## Albert Goodman Success Story Endorsement from Richard Bugler - Albert Goodman

At PDW we recently had the honour of receiving this glowing testimonial from Richard of Albert Goodman. He explains below how his partners thoroughly invested in our leadership development training and reaped the numerous rewards. Read on to find out more, in Richard’s own words…

![leadership training for Albert Goodman Accountants](https://www.pdwgroup.co.uk/hubfs/leadership%20training%20for%20Albert%20Goodman%20Accountants.png)

## Success Story Sandra What Coaching Did For Me

Coaching can significantly help your day-to-day work and have a positive impact on how you operate.

We talked to Sandra about her journey with PDW Group and her realisation of why coaching was the next step for her.

Coaching enabled Sandra to see some of the specific blockers that were preventing her from being the type of partner she wanted to be how it lead her to be a happier person.

![the advantages of experiential training](https://www.pdwgroup.co.uk/hubfs/the%20advantages%20of%20experiential%20training.jpg)

## Testimonial from Fisher German Fisher German

Fisher German’s partner of the future needed a more innovative and robust approach in order to be different. They wanted their partners to be suited for partnership. This means having the right skills and leadership ability, both internally and externally.

![fisher german leadership training testimonial1](https://www.pdwgroup.co.uk/hubfs/fisher%20german%20leadership%20training%20testimonial1.jpg)

## Rhys’ Story How PDW Behavioural Training Has Helped My Professional Development

Rhys Davis from Armstrong Watson shares his story of how PDW helped him with his professional development goals, and gives some great tips on how you can start your own journey towards self-improvement!

![rhys-pdw](https://www.pdwgroup.co.uk/hubfs/PDW_Theme_2024/Images/Blog/rhys-pdw.webp)

## Testimonial Openfield

As a leading agribusiness, Openfield are one of Britain’s most successful and enduring cooperatives, committed to putting their members’ needs first.

Openfield are realising their vision to be an integral part of their farmers’ and customers’ businesses, building unique relationships that create value.

![openfield leadership training testimonial1](https://www.pdwgroup.co.uk/hubfs/openfield%20leadership%20training%20testimonial1.jpg)

## Testimonial Robson Laidler

Robson Laidler are a leading accountancy firm in Newcastle – upon- Tyne. They approached PDW Group to develop the leadership ability within the senior teams in the firm to improve overall performance and employee engagement.

![Robson Laidler](https://www.pdwgroup.co.uk/hubfs/Robson%20Laidler.webp)

## Get In Touch

Connect with PDW Group today for expert solutions tailored to your needs. Providing innovative strategies, our team is dedicated to your success.

![phone pdw](https://www.pdwgroup.co.uk/hubfs/phone%20pdw.webp)

## Insights To Help You Lead, Engage and Perform

![ alt=](https://www.pdwgroup.co.uk/hubfs/Linkedin%20Self%20awareness%202.png)

### [How Self Aware Are You Really?](https://www.pdwgroup.co.uk/blog/how-self-aware-are-you-really)

6th August 2026

You’re not as self-aware as you think. That is not a clever opener. It is statistical probability. Research by organisational psychologist Tasha Eurich, published in the Harvard...

[Learn more](https://www.pdwgroup.co.uk/blog/how-self-aware-are-you-really)

![ alt=](https://www.pdwgroup.co.uk/hubfs/Stop%20focussing%20on%20client%20satisfaction.jpg)

### [Stop Focusing on Client Satisfaction](https://www.pdwgroup.co.uk/blog/stop-focusing-on-client-satisfaction)

22nd July 2026

In the February 2026 edition of People Management magazine, the CIPD highlighted a statistic which was no surprise to me based on what I see in the training room: Companies that...

[Learn more](https://www.pdwgroup.co.uk/blog/stop-focusing-on-client-satisfaction)

[View All News](https://www.pdwgroup.co.uk/blog)

[![pdw-logo](https://www.pdwgroup.co.uk/hs-fs/hubfs/PDW_Theme_2024/Images/pdw-logo.webp?width=178&height=79&name=pdw-logo.webp "pdw-logo")](https://www.pdwgroup.co.uk/)

#### Training & Coaching

- [All Services](https://www.pdwgroup.co.uk/services-overview)
- [Leadership Training & Development](https://www.pdwgroup.co.uk/leadership-development-training)
- [Customer Relationship Management Training](https://www.pdwgroup.co.uk/customer-management-training)
- [Management Development Training](https://www.pdwgroup.co.uk/management-training)
- [The Science Of Account Management](https://www.pdwgroup.co.uk/management-training)
- [Sales And Business Development Training](https://www.pdwgroup.co.uk/sales-training)
- [Commercial Awareness Training](https://www.pdwgroup.co.uk/business-acumen-training-courses)
- [Negotiation Courses](https://www.pdwgroup.co.uk/negotiation-skills-training)
- [Coaching Solutions](https://www.pdwgroup.co.uk/business-training-courses/business-coaching)
- [Other Workshops](https://www.pdwgroup.co.uk/other-workshops)
- [Why Most Training Doesn't Work](https://www.pdwgroup.co.uk/why-most-training-doesnt-work)

#### People Assessment

- [Assessment Centres](https://www.pdwgroup.co.uk/assessment-centre-for-recruitment)
- [360° Feedback](https://www.pdwgroup.co.uk/360-degree-feedback)
- [Behavioural Profiling](https://www.pdwgroup.co.uk/behavioural-profiling)

#### Feedback Surveys

- [Employee Engagement Surveys](https://www.pdwgroup.co.uk/employee-engagement-surveys)
- [360° Feedback Surveys](https://www.pdwgroup.co.uk/360-degree-feedback)
- [Customer Feedback Surveys](https://www.pdwgroup.co.uk/customer-feedback-surveys)
- [Assessment Days](https://www.pdwgroup.co.uk/assessment-days)

Call

[0115 940 4966](tel:0115%20940%204966)

Email

[hello@pdwgroup.co.uk](mailto:hello@pdwgroup.co.uk)

Address

Units 9a to 9c, Colwick Quays  
Business Park, Nottingham,  
NG4 2JY, United Kingdom

VAT Number

852243146

Company Number

5294805

  © 2026 PDW Group Ltd. All rights reserved.

- [Contact Us](https://www.pdwgroup.co.uk/contact-us)
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