Customer Management Training

We adopt a unique practice and feedback-based approach with the use of high-quality filming of simulated scenarios to drive self-awareness and develop new behaviours.

It’s our experience that customer advocacy is a critical factor in customer behaviour.  It affects how likely customers are to buy, to pay higher prices and to keep buying from any supplier.  Anyone in business who manages or deals with customers in whatever capacity should be ‘customer-centric’ in this regard.

Similarly, highly skilled customer handlers can balance ‘customer satisfaction’ delivery with a sustained financial performance.

There are many roles in business that are customer facing.  Senior roles may be ultimately accountable for the overall customer relationship, and with this may come the responsibility for revenues & profits.  Others may work with customers, and be responsible for task delivery.

So whatever roles you have in your business, ensuring you have the people with the capability, confidence and motivation to balance high customer advocacy with an impressive financial performance will be key to success.


So how does our customer management training help the various customer situations?

We work with our delegates to transform their skills & behaviours to build and maintain better customer relationships.  This helps them to properly understand what their customers value, and to then over deliver on these promises.

Our customer management training helps customer-facing people to develop their confidence and influencing capability.  This means they can ‘hold their own’ in challenging customer situations, such as negotiating contractual terms or dealing with issues.  We can also help them to be better financial managers, strategic thinkers and be more efficient.

Our delegates are often territory managers, national accounts teams, sales professionals and customer service teams spanning many different industries.  We work with both new and highly experienced customer managers, challenging them to develop powerful customer facing behaviours & habits.

In short, we help our clients and delegates to grow their customer revenues and maximise commercial returns, whilst improving product/service delivery and creating customer advocates.

Book Your FREE Consultation With Our Expert Jim

Jim

Talk to our expert about how to improve the performance of your business.

  • We help to create, define, and develop strategies to improve the performance of people, teams, and organizations.
  • We understand that an investment in your people is an investment in your business and are committed to getting you a tangible return on this investment.

Fill out the meeting link to schedule your FREE consultation with our expert.

What We Transform in Our Delegates

Customer management focus areas for learning are completely bespoke and are personalised to each group and individual.

Below is an illustrative list of the behaviour and skill areas that a customer management workshop or programme would seek to transform for all delegates.

Your delegates may be looking to transform one, two or all of these areas.  So whatever the need of your organisation and each of your delegates, we have the right customer management training solution.

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  • Self-awareness of own behavioural ‘defaults’ and drivers.  Understanding how these may be helping or hindering personal customer management performance
  • Properly structuring customer and new prospect meetings
  • Managing multiple customer contacts and making compelling and relevant proposals

  • Understanding your customer…properly
  • Overcoming objections, concerns and challenges effectively including those related to price
  • Essential techniques for negotiating the terms of an agreement
  • Closing the deal and ensuring agreed actions happen
  • Improving commercial and strategic thinking

Testimonial

Here’s what Teleware had to say about PDW

“A brilliant course. It just ticks all the boxes for me, its relevant to me, relevant to my role, relevant to my development. Tim is always brilliant and Paul and Elan were superb also.”

Danny Hensby, Head of Product Development

We're proud to have provided leadership training & development to some fantastic clients

Our Unique Approach to Transforming Customer Management Skills

 

The customer management training approach we use to transform customer management capability and confidence is unique and highly effective.  It is unlike any other solution available in the market.

It uses no slides, no large book of notes, and no lecture style.

Take a look at our video or click on the’want to know how it works?’ button to help you to bring our proposition to life.

We have broken the mould with this type of leadership development.  All our research and experience tells us that when it comes to behavioural change and skills improvements in adults, most training doesn’t work!

Other ways we can help you...

People Assessment

Commercial, financial & business acumen training

Customer Feedback Surveys

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I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.

Vicky Sandry General Counsel
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Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.

Steve Howarth CEO
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Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.

Richard Cheatham Project Manager
quote-icon

I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.

Vicky Sandry General Counsel
quote-icon

Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.

Steve Howarth CEO
quote-icon

Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.

Richard Cheatham Project Manager

Get In Touch

Connect with PDW Group today for expert solutions tailored to your needs. Providing innovative strategies, our team is dedicated to your success.

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