4 Ways To Develop Employees To Generate More Sales And Revenue

No one is better placed than your own team members to help your business skyrocket. Why? Because your employees play a huge role in both the internal engagement of each other, and the experience and retention of customers. If you do everything you can to help your employees perform to the best of their ability, you'll be investing in your own sales and revenue in the long run, too. Read on to find out more.

Ready to Begin with Behavioural Profiling?

Clear Goals And Expectations

Assuming you have the right people in the right jobs, great performance always starts with clarity of direction and expectation from the leader.

So do the basics well, ensure that everyone in your team or organisation knows what the company is shooting for, and then ensure each individual knows their success measures and targets.  And ensure every person knows how what THEY do in their job affects the revenue and profitability of the organisation.  

And then go one step further and instigate an ‘expectations exchange’ with each team member, simply an open 1:1 conversation that allows each person to be open about what they expect from the other.  If done properly it can be game changing.


Secondly, it’s important to get into the right mindset. As they say, “whether you believe you can, or whether you believe you can’t, then you’re probably right!”  The mindset you bring into a challenge can make all the difference, such as the difference between bothering with that extra ten minutes here and there, that then adds up over time… or not. Those ten minutes can go towards developing your employees to become better and more effective at their jobs.

And no challenge will be solved overnight, so keep your expectations realistic and understand that sometimes you’ll have to take one step back in order to take two steps forward. When you feel overwhelmed by a road that seems to stretch on for miles into the horizon, create milestones to mark off as you hit each one along the way. It’s great for motivation and you’ll be able to see the goal getting closer and closer with each one.


Thirdly, make time for one-on-one catch ups with your employee. Not everyone feels able to speak up in a group setting so having individual meetings can help you get to the crux of important issues such as how individuals are performing, and what is driving them.

Above all, one-on-one meetings help employees to feel seen, which can increase their feelings of motivation for their job. Effective salespeople are confident and assertive, which they may struggle to be if they’re not feeling appreciated.

Organisation & Discipline

And finally, get properly organised. Don’t have one million things all up in the air - keep track of your goals, set time limits, review performance and carry out checklists. Getting organised can save you a lot of lost time in the long run. Fail to plan, plan to fail, as the mantra goes.

Work out ahead of time where you want each of your employees to be, performance-wise, in three months from now, six months from now, and one year from now. Mark out indicators of performance improvement that you can tick off as you go. What gets measured, gets done.

Get In Touch

Your employees are the lifeblood of your business and investing in them is crucial for long term success. If you want to find ways to become a better leader, increase revenue per employee and, in turn, develop a stronger team, click here to make an enquiry and an expert team member of PDW will be in touch shortly.

Download our free guide on how truly stand out from the crowd


Image Source: Canva